MajorMusic - Music Industry Studies

Wichita State's Bachelor of Arts (BA) in music — music industry studies emphasis — allows you to translate your musical skills  into industry and leadership contexts, boosting your understanding of how music organizations and creative business operate. You'll learn to communicate through branding, media and storytelling, lead projects and collaborative initiatives, apply entrepreneurial thinking to real-world challenges.

Graduates are prepared for work as an arts or music administrator, marketing or promotional specialist, artist or project manager, media producer or content strategist, or a creative-industry entrepreneur.

Learn how music - music industry studies is the right fit for you.

 
Close-up of a student at an audio mixer.
 

Applied learning at Wichita State

At Wichita State, applied learning is everything. In fact, every degree we offer has a guaranteed applied learning or research experience built right into it equipping you with the relevant skills and experience to make you workforce ready before graduation.

Admission to the program

To be admitted to the College of Fine Arts, you must first be admitted to Wichita State.

For WSU's admission requirements, and to apply, click the link below.

Curriculum

To complete the degree, you'll study music technology and digital audio, music marketing and business, entrepreneurship and finance, media production and content strategy, and arts leadership. You'll round out your education with a capstone project or industry internship.

Careers

Thanks to WSU's extensive network of employer connections, students in every major have opportunities to gain real-world experience — helping them build a resume, make professional connections and land their dream jobs.

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