Professional Objective

To develop a mutually beneficial relationship with a university or organization that would allow me to expand my knowledge and experience while contributing to the fulfillment of the organization's ongoing teaching and academic goals.

Work Experience

  • Fall 2007 - Present

    Associate Professor in MIS
    Department of Finance, Real Estate and Decision Sciences
    The W. Frank Barton School of Business and Economics
    Wichita State University(Wichita, KS)

  • Fall 2002 - Summer 2007

    Assistant Professor in MIS Department of Finance, Real Estate and Decision Sciences The W. Frank Barton School of Business and Economics Wichita State University(Wichita, KS)

  • Fall 2001 - Summer 2002

    Assistant Professor in MIS
    School of Computer Science, Telecommunication,and Information Systems (CTI)
    DePaul University (Chicago, IL)

  • 1997 - 1998

    Information Analyst
    BlueCross and BlueShield of Tennessee (Memphis Office)
    Primary Care Physician Profile for all Physicians in Memphis & Jackson Areas (Using Database and Analytical Skills)
    Participating in Design Process of Insurance Claim, etc.

Education

  • May 2002

    The University of Memphis (Memphis, TN)
    Fogelman College of Business and Economics
    Major : Management Information Systems (MIS)
    Minor : Computer Science

  • May 1997

    Master of Business Administration (M.B.A.)
    The University of Memphis (Memphis, TN)
    Fogelman College of Business and Economics
    Major : Management Information Systems (MIS)

  • October 1994

    B.A. in Economics
    Thammasat University (Bangkok, Thailand)
    Major : Economics
    Minor : Information Systems

Dissertation

Dissertation Topic: "Evolutionary Acceptance Stages of Internet Adopter: A Decision-Making Approach (The Case on the World Wide Web)"

Major Professor: Dr. Lloyd Brooks & Dr. Prashant Palvia

Papers from Disseration:

  • Muthitacharoen, A., Palvia, P., Brooks, L., Krishnan, K., Otondo, R. and Retzlaff,D. “Reexamining Technology Acceptance on Online Task Behaviors," Electronic Markets, Vol. 16, No. 1, pp. 4-15

  • Muthitacharoen, A, and Palvia, P. “Building a Model of Preferred Technology (MPT): The case of e-Commerce Application” Submitted to Decision Sciences Journal (1st round Review: As of 8/2/2007)

  • Muthitacharoen, A., Palvia, P., Brooks, L., Krishnan, K., Otondo, R. and Retzlaff,D. “Applying the Technology Acceptance Model to Task Behaviors: The case of Consumer Behaviors in Electronic Markets," Submitted to IEEE Transactions on Engineering Management (2nd round Review: As of 8/2/2007)

  • Muthitacharoen, A. and Palvia, P. “Explaining Alternative Behaviors of Online Consumers: An Integration of the Technology Acceptance Model to Preferential Decision,” Proceeding of the Ninth Americas Conference on Information Systems, (AMCIS 2003),Tampa, FL, August 2003

  • Muthitacharoen, A., Palvia, P., and Brooks, L. "How Online Information Search Influences Online Purchasing Behavior: A Causal and Effect Validation," Proceeding of the Eighth Americas Conference on Information Systems, (AMCIS 2002), Dallas, TX, August 2002

Research Portfolio
See my Research Portfolio here
Teaching Portfolio
See my Teaching Portfolio here